In 1990, we set out with nothing more than a truckload of dreams and a passion for jeans. A passion for simple, well-crafted denim, made available to as many guys as possible. Much has happened since 1990 though; we now have retail stores in more than 34 countries and 2019 marked the beginning of our outlet adventure. In that same year JACK & JONES also introduced JACK & JONES JUNIOR. And now we are bringing JACK & JONES JUNIOR into the world of outlet. A new initiative making even more styles available to boys and men of all ages.

What drives us today, is still the same as in 1990: A simple philosophy of providing those must-have wardrobe essentials for all ages in one drama-free zone. A community, a space, for boys and men to feel at home. To find the styles and fashions that keep them looking fresh and on point. Whether it’s at school, dinner at grandma’s or hanging out with friends, JACK & JONES’ biggest privilege is to be there for it all. For every occasion, season, and age – for every denim look. From boy to man, from Junior to teenager to adult, JACK & JONES is now and forever “man’s best friend”.